WooCommerce vs. Magento: How to Choose the Best Platform | Nexcess

WooCommerce vs. Magento: How to Pick the very best Platform|Nexcess

Picking the ideal ecommerce material management system (CMS) for your store is necessary. Not just does it affect what you have the ability to do, however it likewise enables you to set expectations in regards to advancement expenses and timeframes. However with CMS options now more varied than ever in the past, selecting the appropriate option can be tough.

2 applications you’ll be presented to early on are Magento (now described as Adobe Commerce) and WooCommerce (ecommerce for WordPress). An outstanding variety of shops utilize both. According to BuiltWith, WooCommerce is utilized by more than 5 million shops, while Magento is utilized by more than 182,000. Choosing in between WooCommerce vs. Magento can be a difficult procedure. Both deal versatile function sets that can be broadened quickly with extensions, and helpful neighborhoods back both.

So, which is much better: WooCommerce or Magento?

As we go through the advantages and abilities of each platform, bear in mind that both are terrific for a range of various shops. Thinking of where you presently stand in your service journey and your next actions will assist you pick the ideal platform for you and your requirements.

As you look for to drive profits and identify your shop, it’s important to take notice of the consumer experience you can offer. Now is the time to drive modification within your company and enhance the ecommerce experience for your consumers. By picking the ideal option for your store, you’ll have the ability to optimize your speed to market and drive profits rapidly.

Let’s compare WooCommerce vs. Magento and see which ecommerce platform is best for your shop. If you’re a merchant that still requires to pick in between the 2, keep checking out to discover:

What Is WooCommerce?What Is Magento?Is Magento Right for You?What You’ll Get with MagentoIs WooCommerce Right for You?What You’ll Get with WooCommerceKey Distinctions In Between WooCommerce and MagentoPerformanceFunctionalitySecurityDesign and TemplatesExtensions and PluginsProduct ManagementPricingSearch Engine Optimization (SEO) WooCommerce vs. Magento: Summary

What Is WooCommerce?

WooCommerce is a complimentary, open source plugin for WordPress websites that includes ecommerce performance. WordPress started as an easy blogging platform however quickly became the extensive CMS that is today. Plugins like WooCommerce enable users that didn’t formerly have online shops to include ecommerce performance to their website. Obtained by WordPress in 2015, WooCommerce has actually turned into one of the most popular options for online shops of all sizes.

What Is Magento?

Magento is a popular CMS with robust integrated ecommerce abilities, offered in both totally free (Magento Open Source) and premium membership (Magento Commerce and Magento Commerce Cloud) variations. Like WooCommerce, merchants can utilize Magento to offer physical and digital products. While Magento is typically billed as more of a business CMS, it preserves a strong neighborhood of business owners.

Now that you have a fundamental understanding of WooCommerce vs. Magento, let’s take a look at some distinctions in between the 2 CMS platforms.

Is Magento Right for You?

Magento is an effective ecommerce engine efficient in empowering merchants to develop shops unlike any other. At first launched in March 2008, it’s because grown and motivated the release of Magento 2 in 2015. A number of enhancements can be seen in Magento 2 compared to Magento 1. This updated variation of Magento has actually ended up being the perfect ecommerce platform for shops with a worldwide reach.

What You’ll Get With Magento

An effective ecommerce platform efficient in developing special, customized user experiences.More modification alternatives than WooCommerce.An amazing neighborhood of designers that handles to quickly hold its own, regardless of being smaller sized than the WooCommerce community.True hosting optimization through an enhanced Magento hosting supplier.

Is WooCommerce Right for You?

As a plugin for WordPress, WooCommerce comes geared up with functions that make it terrific for handling material and ecommerce. At first introduced in 2011, WooCommerce has actually grown to end up being the most utilized and flexible ecommerce platform offered to merchants and companies alike, with more than 5.1 million active installs worldwide. Now, with Handled WooCommerce hosting from Nexcess, this platform’s adaptability and ease of usage have actually just enhanced. Our hosting option offers as much as $6,000 of combinations offered for enhancing website speed, security, scalability, and service.

What You’ll Get With WooCommerce

Easy to begin with and use.A large range of design templates and styles offered for merchants with no coding knowledge.Bundled combinations that offer innovative performance for analytics, updates, website optimization, and ecommerce delivery.A big neighborhood of developers.Lower expenses.

Note: Intrigued in other ecommerce alternatives beyond Magento or WooCommerce? Evaluation our contrast of the very best ecommerce platforms or have a look at our Magento vs. Shopify face-off.

Secret Distinctions In Between WooCommerce and Magento


Concerns about speed and power are normally amongst the very first asked by merchants. The majority of the time, merchants require to focus on one or the other. This is specifically real when taking a look at WooCommerce vs. Magento.

While Magento might be more effective than WooCommerce, it likewise needs more resources to provide the very same consumer experience. On the other hand, since WooCommerce is a light-weight and quick platform, it does not have a great deal of the performance you’ll discover with Magento.

WooCommerce Is Light-weight

As a light-weight platform, WooCommerce uses the very same hardware and resources however can serve more consumers than Magento. Have a look at our Managed Magento and Managed WooCommerce prepares to see what this indicates in regards to outright numbers.

Magento/WooCommerce Daily Visitors: 5,000 – 10,000 *

* Based Upon a SIP 400 server develop.

Although being light-weight indicates a greater day-to-day visitor capability, WooCommerce has relatively restricted out-of-the-box performance. Without making adjustments, WooCommerce can not track user activity through other channels and provide a tailored consumer experience. Magento uses these functions by default, however they still need innovative setup to get the most out of them.

Keep in mind while WooCommerce needs extra plugins to include innovative performance, it will usually carry out much better in regards to speed. Contribute to this the abilities of handled WooCommerce hosting, and you have actually got an ecommerce platform that offers the very best of both worlds.

You’ll get a strong efficiency from Magento and WooCommerce. The quantity that your efficiency is enhanced depends upon your hosting service.

Magento Needs the Right Host

For Magento, it’s important to partner with a hosting supplier that uses an enhanced facilities. While numerous companies specify that they provide enhanced hosting, the truth is that just a handful really enhance their facilities for Magento. Nexcess is understood to offer an enhanced Magento hosting structure.

In addition to discovering the ideal hosting supplier, the code quality utilized to develop a Magento shop can likewise have a considerable effect. Improperly modified code and unoptimized extensions can trigger server-side optimizations to lose their significance. If you have actually executed several speed optimizations and your shop is still crawling, it might be an excellent concept to begin a code audit.

WooCommerce vs. Magento: 2 Various Efficiency Bands

When comparing WooCommerce vs. Magento, our analysis divides them into 2 various efficiency bands. WooCommerce is a light-weight platform, making it quick however relatively less effective. Nevertheless, being such a fast and nimble platform indicates that WooCommerce needs a smaller sized hosting strategy to support the very same variety of consumers– even when performance is broadened with extra combinations. While Magento has a lot more power behind it in regards to stock performance, it can decrease substantially when a lot of consumers are active on your website concurrently.

If you’re aiming to check out a brand-new shop and desire a nimble option, WooCommerce is an excellent alternative. If you’re trying to find a more robust option, Magento is your go-to.


Magento has actually long been called the ecommerce king of performance. Not just does it permit the production of special and customized user journeys, however its combination abilities are 2nd to none.

With that stated, a smart designer can still get a great deal of performance out of WooCommerce. Part of the factor is that both applications featured REST application shows user interface (API). This indicates that both platforms can support broadened performance throughout website advancement. Check Out the WooCommerce REST API documents (consisting of hooks, endpoints, filters, and more) or the Magento REST API documents.

WooCommerce Needs WordPress

A typical misconception is that WooCommerce just uses restricted performance. The fact is a lot more intricate when taking a look at WooCommerce vs. Magento. When integrated with extra plugins, WooCommerce’s abilities broaden substantially. There are more than 59,000 special plugins offered for WordPress, using performance for both the ecommerce and material sides of your website.

Beyond plugins and combinations, the REST API indicates that WooCommerce can likewise be broadened to fit advanced performance requirements through advancement. This indicates developing special consumer journeys that match Magento and scale as your shop does.

For instance,, a coffee roasting business, has actually produced a shop with WooCommerce that consists of discount rates, contacts us to action (CTAs), and a tidy, easy-to-understand purchasing experience., the grill supplier, has actually likewise produced a user friendly shop that effortlessly incorporates the ecommerce item and material dish areas. These 2 examples reveal the variety in performance that WooCommerce shopkeeper can get out of their CMS.

The capability to incorporate both commerce and material effortlessly is among WooCommerce’s strengths. Magento does not provide this.

Magento Powers Large-Scale Global Commerce

Among the more well-known elements of the WooCommerce vs. Magento dispute is that Magento is typically viewed as the go-to option for enterprise-level websites. Magento powers a few of the greatest ecommerce shops worldwide. There’s a factor for this: the tremendous performance it uses international sellers. Magento allows merchants to develop global shops with local distinctions.

For instance, HP changed its selling experience in the Asian Pacific with Magento. They introduced 5 shops on a single platform, with local distinctions and international resemblances. This enabled them to fulfill regional requirements for payments, satisfaction, language, and order technicalities while enhancing website management with international consistency.

Rubik’s, the Rubik’s cube toymaker, likewise utilized Magento to broaden around the world. Magento’s performance made it simple for them to spin up brand-new local shops and landing pages, which would have been more complex with other platforms.

Not just does Magento permit much easier access to global markets, however it likewise allows more thorough modification of the purchaser’s experience.

WooCommerce vs. Magento: Which Provides More Performance?

It should not come as a surprise that shopkeeper trying to find supreme performance must opt for Magento. Its capability to tailor the purchaser’s experience and develop special, global shops is something you simply can’t perform in the very same method with WooCommerce, unless you buy advancement. Furthermore, with Adobe’s combinations weaving themselves into the Magento environment, its performance will just enhance.

WooCommerce is a close 2nd in performance, so smaller sized shopkeeper will not lose on its abilities. In a lot of cases, plugins and advancement work can result in consumer experiences that are simply as special and targeted as Magento’s. It’s simply a little much easier to execute them with Magento.

Handled WooCommerce hosting options bring with them a few of the most crucial ecommerce performance around, making them available out of package. This makes WooCommerce the much better alternative for stabilizing performance with ease of usage.


Security for an ecommerce shop is important. Not just does it assist avoid loss of consumer Personally Recognizable Details (PII), however it likewise makes sure that merchants stay in compliance with the Payment Card Market (PCI) requirements required to offer efficiently online.

While Magento and WooCommerce provide environments backed by security groups and watchful neighborhoods, WooCommerce struggles with one significant drawback: WordPress. It is susceptible to the very same exploits as its moms and dad application as a plugin. There are more than 26,000 found vulnerabilities within the WordPress platform, and WordPress plugins produce 90% of these vulnerabilities. This does not suggest Magento does not have issues of its own. In research study performed by Astra, 62% of Magento shops have at least one security concern.

So, why do both platforms have many security concerns? For one, numerous websites on either platform aren’t as much as date. Cumbersome security updates or just forgetting to carry out the updates are 2 of the greatest factors for security vulnerabilities throughout contemporary CMSs.

For this factor, among the very best security functions provided is the capability to upgrade it quickly. Compared to the WooCommerce security upgrade procedure, Magento security spots aren’t simple to use. With a handled WooCommerce option, not just do updates take place immediately, however they’re set to check any modifications in case they break your website prior to they go live. This makes preserving a current website simple and efficient.

Regardless Of this, Magento does have a great deal of favorable security includes going all out, consisting of:

Boosted password managementCross-site scripting (XSS) attack preventionFlexible file ownership and permissionsNon-default Magento Admin URLTwo-step confirmation

Magento 1 End of Life Influence On Security

It is essential to keep in mind that Magento is divided into 2 variations: Magento 1 and Magento 2. Since June 2020, main security assistance for the Magento 1 platform stopped. If you’re still a Magento 1 merchant aiming to keep your website safe, we suggest Nexcess Safe Harbor and downloading our After Magento 1 guide.

WooCommerce vs. Magento: Which Is More Protect?

Security is never ever easy. The nature of site vulnerabilities indicates that every ecommerce platform’s neighborhood need to stay watchful. WooCommerce uses some terrific security functions for automating the upgrade procedure. Nevertheless, it likewise has a lot more vulnerabilities to start with due to operating on WordPress.

Magento has much better security tools and functions, regardless of spots being tough to execute and make the most of. Nevertheless, handled WooCommerce options have actually brought a curated choice of security tools and functions. From automated updates to a whole security suite efficient in dealing with innovative setups, WooCommerce features all the security functions of Magento and includes ease of usage.

Style and Design Templates

Prior to a website can go live, a merchant requires to select a style. Without a style, there is no website (a minimum of, not an appealing one).

With WooCommerce, this is a simple procedure thanks to a big choice of design templates and pre-designed styles. Taking these styles and tweaking them to your requirements is a fast procedure, making the time from ideation to production much faster than with Magento.

Magento does have a restricted variety of design templates. Nevertheless, these are fairly easy when compared to what Magento can do. A lot of merchants will require to work with a designer to style and code their website to maximize utilizing the platform.

Headless Possibilities

Style ends up being a lot more made complex when headless executions are thought about. In a nutshell, “headless” indicates you can separate the back- and front-end functions of a CMS to develop, handle, and provide more special user experiences to more gadgets. For Magento merchants, the application’s API makes application a fairly easy procedure. A number of Magento websites currently utilize headless architectures to provide special user experiences.

An example of a headless Magento application is the Magento 2 PWA Tigren style. The headless architecture enables shops to use an enhanced ecommerce API and versatile front-end style. For instances of live Magento websites presently utilizing PWA, you can take a look at or Both websites efficiently utilize the Magento API to develop special JavaScript front-end experiences.

With WooCommerce currently being a plugin, it does not make much sense to utilize it in a headless application. Rather, it might make more sense for merchants looking towards headless WordPress to select something like BigCommerce.

WooCommerce vs. Magento: Feel and look

WooCommerce, with its large library of styles, uses a more substantial variety of design templates than Magento. And a number of the very best WooCommerce styles do not need any extra plugins. Yet, it’s a draw when it concerns create. Both platforms provide an extensive API, offer you with the capability to create a distinct store, and offer comprehensive function sets efficient in incorporating with your styles.

If you’re starting with your very first shop or trying to find ease of usage, we suggest utilizing WooCommerce and making the most of its styles and design templates. If you’re a medium-sized shop, nevertheless, choosing in between WooCommerce vs. Magento will be a choice made around more than simply style.

Extensions and Plugins

While an application requires terrific out-of-the-box performance, it’s likewise important to broaden and tailor it with plugins or extensions. Today, nearly all CMSs provide plugins or extensions in one kind or another. WooCommerce and Magento are no exception.

In regards to numbers, WooCommerce wins due to having access to the WordPress 50,000+ plugin library, consisting of WooCommerce sales plugins, analytics extensions, and a lot more. Opportunities are, with a choice that big, the performance you’re trying to find is currently there.

Nevertheless, keep in mind that WooCommerce and WordPress are various applications, and not all WordPress plugins will be enhanced to work on your WooCommerce shop. On the other hand, Magento has more than 3,000 plugins enhanced particularly for its ecommerce platform. Not just that, however Magento’s extensions offer a great deal of thorough modification.

Magento extensions permit merchants to:

Upgrade internal search functionalityBuild custom-made checkout experiencesImprove arranging and classification functionalityCreate up-sell and cross-sell campaignsCustomize shipping and satisfaction alternatives

Devoted WooCommerce extensions are fairly light. They offer valuable social and payment combinations, some fundamental improvements, and a couple of valuable shipping and satisfaction extensions. In general, WooCommerce’s alternatives are not as effective or varied as Magento’s.

Handled WooCommerce Bundles As Much As $6,000 of Plugins

With Totally Handled WooCommerce Hosting from Nexcess, you do not need to stress over plugins and extensions for your ecommerce shop. We have actually wrapped to $6,000 worth of combinations with all our handled WooCommerce hosting options. These cover whatever from image optimization to page structure and WooCommerce cart desertion e-mails to service analytics.

With Nexcess, starting with a WooCommerce shop is much faster and easier. The capability to rapidly execute the ideal innovation options for every single shop indicates taking the uncertainty out of platform choice. We suggest handled WooCommerce hosting for merchants aiming to broaden their shop. Not just is it more economical than Magento, however you’ll likewise have access to a group of professionals to assist you keep your shop carrying out at overall capability.

Item Management

Handling an ecommerce shop indicates handling items. That consists of how, when, and where they are provided to your consumers. Lots of ecommerce shops today offer customized purchaser journeys, setting the bar high.

Magento’s innovative performance shines here. In addition to offering merchants the capability to offer local discrepancies in item shipment, it likewise permits developing special journeys within a particular place. This consists of upsells and cross-sells. While you can contribute to Magento’s base performance utilizing extensions, its default function is effective.

WooCommerce does not provide the very same versatility. However what it does offer by default are:


Extensions can be contributed to offer more performance, however the very same level of customization can’t be reached with a WooCommerce shop in regards to user journeys. For smaller sized shops with a restricted variety of SKUs, this is great. For bigger shops with numerous SKUs, this can dramatically lower conversion rates.


When comparing WooCommerce vs. Magento, thinking about the rate of each platform is necessary. While both platforms provide totally free, open source alternatives, merchants will likely need to pay extra expenses to operationalize their ecommerce shop. For instance, merchants on either platform will require to spend for things like a hosting option, a domain, and an SSL certificate from the outset.

WooCommerce deals numerous totally free styles and plugins that can work completely well for brand-new ecommerce company owner. Nevertheless, merchants have more restricted access to totally free styles with Magento Open Source.

If a merchant does not have coding experience, they will likely require to acquire a style or work with a designer to create a custom-made style to stand apart from the crowd. The Magento platform does offer merchants with access to numerous totally free extensions, however a number of these can end up being outdated as an online service grows.

Employing a website designer and spending for premium extensions on Magento can be expensive. What’s more, Magento is resource extensive, whereas WooCommerce is more light-weight. This indicates Magento merchants will require to spring for advanced hosting options to manage its layered software application.

While totally free styles and plugins on WooCommerce can be hassle-free for merchants who are starting with ecommerce, they likewise have their restrictions. As an online service utilizing WooCommerce grows, merchants will likely require to update to more exceptional plugins and advanced styles to maintain.

WooCommerce vs. Magento: Which Is the Cheaper Choice?

At a fundamental level, WooCommerce can be a less expensive alternative for merchants on a spending plan, as it uses a broad choice of totally free styles and plugins. In a lot of cases, Magento Open Source merchants will require to work with a designer to create a distinct ecommerce shop and spend for an advanced hosting option that can manage platform requirements.

For bigger ecommerce services, Magento likewise uses 2 higher-tier platform alternatives: Magento Commerce and Magento Commerce Cloud. Both alternatives feature greater price, primarily including licensing costs based upon an online service’s yearly gross profits.

Seo (SEO)

Both Magento and WooCommerce offer strong SEO structures. Since WooCommerce belongs of the WordPress environment, the platform acquires WordPress’s SEO abilities. For instance, WooCommerce offers out-of-the-box blogging performance, which assists in a merchant’s material marketing efforts and longtail keyword targeting. The platform likewise uses numerous premium SEO plugin alternatives like Yoast SEO or All In One SEO Load.

Magento likewise features an effective SEO toolset built-in to its platform. Merchants with more SEO understanding can likely get more from the Magento platform. It uses innovative SEO extensions and allows designers to fulfill SEO coding finest practices rapidly. At its core, Magento uses numerous chances for merchants to by hand manage SEO, such as creating sitemaps, carrying out URL rewrites, and managing meta-information for items, classifications, and material pages.

WooCommerce vs. Magento: Summary

Much has actually been blogged about these 2 platforms, and you can unquestionably return to this guide as you are making your choice. However for now, let’s evaluate a few of the primary takeaways you need to think about when choosing in between Magento or WordPress with WooCommerce.

Magento Is Great for Larger Stores Needing More Performance

Magento shines when a merchant desires a custom-made application. It permits an unparalleled expedition of the purchaser’s journey and develops customized sales funnels customized right down to the person.

Regrettably, this level of modification and performance indicates that it needs an advancement group to support its complete variety of abilities. Executing its finest functions requires to be prepared down to specifics. So, while it will likely increase your bottom line and result in a rise in sales, it needs a financial investment to get you there.

As an outcome, we suggest Magento if you have a bigger store and are aiming to buy development. If you have an interest in starting, have a look at at our Magento cloud hosting options.

WooCommerce Is Great for Smaller Sized Shops Requiring Ease of Usage

Additionally, if you’re running a little or medium-sized service (SMB) and still have not chosen in between Magento or WordPress with WooCommerce, we suggest WooCommerce. Not just does it provide a much quicker time to market than Magento, however it likewise makes shop management easy and permits merchants to make the most of WordPress’ content management tools.

Nevertheless, it does not offer the very same level of shop modification as Magento, which is why we suggest WooCommerce to smaller sized shops. If that’s what you require, explore our WooCommerce cloud hosting options today.

This blog site was initially released in January 2020. It has actually because been upgraded for precision and comprehensiveness.

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